Optimizing Your Email List Building

Optimizing Your Email List Building

Email today has become the equivalent of snail mail 10 years ago. You probably receive one or two things you actually use each day – mostly bills – and the rest goes right in the trash.

Still, until email disappears completely or takes on another form – which it ultimately will – you need to include email marketing as part of your overall marketing campaign.
Fortunately, there are literally hundreds of automated email sites that you can use. Some are free, others low-cost and still others are more expensive. But like anything else, you usually get what you pay for.

Beware of ‘Free’ List Building Software

There are a number of “free” list building programs that you can use. For most of them, in order to fully utilize their services you sooner or later will have to pay something.

Basically, the way they work is that you pay a fee and you “rent” a list of email addresses for a specified period of time. You can send out emails to these addresses and try to market your products. But this is a pretty random approach to marketing. Most of the people on these lists are online marketers themselves, so you probably aren’t going to get much of a response for your investment.

Paying for What You Get

You can buy paid advertising — such as banners and display ads on niche-related web pages – in order to attract customers who are already proven to be interested in the type of products and services you promote.

Facebook actually has a very good and affordable Facebook Ads program that does this all for you. It lets you search for Fan Pages and interest groups within Facebook for members who are already interested in your niche.

Targeting Customers on Twitter

There also are many strategies you can use on Twitter to find targeted customers. What you do is to find people you know are interested in your niche and then look at their lists of followers to find people with similar interests and with large groups of followers, then follow those people in the hopes they will follow you back.

Then you can search Twitter for tags for subjects related to your niche, then look for people to follow who have an interest in your niche. You always want to make sure they have a large list of followers so that when they friend you a lot of people can see your Tweets.

Twitter Marketing

Finally, after you have a lot of Twitter followers, you can market your products and services to them on a regular basis.

A word of warning, however: People who use Twitter tend to be often wary if they think you are just there to sell them something. It’s a social media site, after all, so don’t aggressively promote your products with every Tweet.

Instead, send out a lot of niche related material – such as tips, quotes, stories, and so on – and only promote products once in a while. This allows you to build relationships with your followers and eventually convert them into customers.

Article Writing and Distribution

Another way to build your list is to write articles related to your niche then submit them to article generators. Make sure your articles include links to your home page or squeeze page. Then when people follow these links you have the opportunity to capture their email address.

You also can leave links to you squeeze page on public forums, blogs, blog responses, and numerous other places. Once you get into the habit of leaving a link to your squeeze pages, you will see your list grow quickly, and it will be filling up with people who genuinely are interested in your products and services.

Creating an email list with these kinds of high-quality potential customers is much more worth your while than spending time and money chasing after a list of people who are going to give you a low quick-through rate.

Until email finally turns into something else – and it already is starting to do so – building email lists of potential customers will remain an important way to build your business.

At the very least, your competitors will be doing it, so you need to do it as well. But keep your eye on where people are going nowadays and focus more energy on places such as Facebook, Twitter, Google Plus and LinkedIn.

If you’d like to learn more about making money online, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

20 Replies to “Optimizing Your Email List Building”

  1. We’re a bunch of volunteers and opening a brand new
    scheme in our community. Your web site offered us
    with valuable information to work on. You’ve performed an impressive
    activity and our entire group might be grateful to you.

  2. Hiya! Quick question that’s entirely off topic. Do you know how to
    make your site mobile friendly? My weblog looks weird
    when browsing from my iphone 4. I’m trying to find a template
    or plugin that might be able to correct this problem. If you have any recommendations, please share.

  3. Attractive section of content. I just stumbled upon your site and in accession capital to assert that I get actually enjoyed account
    your blog posts. Any way I will be subscribing to your feeds and even I achievement
    you access consistently rapidly.

  4. Hello there! This blog post could not be written much better!
    Looking through this article reminds me of my
    previous roommate! He continually kept preaching about this.
    I am going to send this post to him. Fairly certain he
    will have a good read. Thank you for sharing!

  5. If you doubt that the writing service is involved in spinning or plagiarism, do not hire them regardless how
    inexpensive they seem to become or how attractive their sales pitch is.

    For example, if you were seeking a nursing administrative position, your summary statement could possibly read, “I have 10 valuable many years of experience as a possible administrative manager in a large hospital and five years because managing director of a small clinic which included hiring, evaluating, budgeting and providing essential advice about nursing practices because it is needed. Do not stop until you’re able to produce the best articles your prospective clients will die for.

  6. certainly like your web-site however you have to check the spelling on quite a few of your posts.
    Many of them are rife with spelling problems and I in finding it very bothersome to inform
    the truth on the other hand I’ll definitely come again again.

  7. They are like sagacious buyers who don’t make handle sellers unless they
    are fully aware with their products. Over the years Greater London has expanded from that to make
    the fantastic metropolis it is today. College instructors have sufficient experience to identify plagiarized essays from their students which enable it to also deduce whether it was over by them, or whether had another individual do it for them.

  8. Тhe Parents Television Council аlso doubts Viacom-MTV’ѕ sincerity and “Skins”
    producers pledge tօ wash uρ its act to abide Ƅy accceptable standards.
    Νot tⲟ mention, many of thеm takе a more secular
    approach whicһ is gokod maiinly becauѕe it can be used by anyⲟne realⅼy.
    In other wօrds, sh᧐uld yoսr porn addiction іs caused
    by somne sort off abuse үou endured during tһе pɑst,
    yoᥙ continue to need to know that you’re the person who bеϲame addicted, Ƅecause tߋday,
    ԝhatever happeneԀ in the past, your are usualⅼy the one askіng, hoԝ can I сan stߋp being enslaved by porn.

Leave a Reply

Your email address will not be published. Required fields are marked *