Month: October 2017

Search Engines’ Local Pages Are a Critical Outlet for Local Businesses

Search Engines’ Local Pages Are a Critical Outlet for Local Businesses

These days, it’s fair to say that more customers than not use search engines on their mobile devices or laptops to find the products and services they want. That means local businesses need to be on local pages of search engines like Google, Yahoo and Bing. And a very small effort getting these pages set …

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Using Traditional Media to Promote Your Online Business or Website

Using Traditional Media to Promote Your Online Business or Website

Press releases are short documents that are sent to news organizations to promote some kind of newsworthy event or development. They can be a good way to promote your website as long as the “hook” upon which your press release is built is genuinely newsworthy, and not just an advertisement. The editors at newspapers, television …

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Three Weird Places You Can Use to Promote Your Online Business or Website

Three Weird Places You Can Use to Promote Your Online Business or Website

Sometimes when it comes to gaining attention for your website or business, you have to consider “alternative methods”. Traditional marketing tends to be expensive and the competition is high. But by considering such unusual outlets as Craigslist, RSS feeds, and even Technorati, you can capture the lion’s share of the market with little or no …

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The Most Effective Ways to Promote Your Website that Cost Nothing

The Most Effective Ways to Promote Your Website that Cost Nothing

There are many paid methods to promoting your website, including Pay-Per-Click, Pay-Per-Action, banner ads, Facebook Ads, Google AdSense and Sponsored Tweets, to name a few. But many internet marketers who are just starting out don’t have the hundreds, or even thousands, of dollars required to launch a paid marketing campaign. Fortunately, the Internet provides a …

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Innovative Promotional Tools You Probably Haven’t Considered

Innovative Promotional Tools You Probably Haven’t Considered

Blogging has become one of the most popular ways for people to share ideas, engage in dialogue, and interact with others who share a common interest. They usually are short essays published online according to a regular schedule, such as daily or weekly, revolving around a particular subject, such as food, sports, raising children or …

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4 Ways to Improve Conversions with Content

4 Ways to Improve Conversions with Content

Sometimes we tend to overthink our sales pitch. Often the best solution is the simplest. For example: 60% of small business websites don’t put their phone number of their home page 75% don’t have an email address or a link on the front page of their website 66% fail to put a contact form on …

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Why Your Online Business Needs to Be Mobile Optimized

Why Your Online Business Needs to Be Mobile Optimized

Mobile traffic currently accounts for about 10% of global Internet traffic at any given moment, according to Mashable. In a separate study, Gartner reported that by 2014, people will use mobile devices more than PCs. And what are people doing while surfing the web on their mobile devices? Buying! In 2012, purchases made on mobile …

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The Simple Formula for Online Marketing Success

The Simple Formula for Online Marketing Success

When it comes to running your own online business, the formula for success is surprisingly simple: Find a popular product that people want Create the structure that allows people to find the products you promote Turn on your sales engine and count your money Yet while it may sound easy, executing such a strategy profitably …

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